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YouTube reportedly offers podcasters up to $300,000 to create videos

Engadget

YouTube might be eager to compete against giant podcast hosts like Amazon, Apple and Spotify. Bloomberg sources say YouTube is offering podcasters "grants" to produce videos, including filmed versions of their shows. Individual show creators would receive $50,000, while podcast networks would receive $200,000 or $300,000. Parent company Google declined to comment. YouTube is already a home for some podcasts, but it hasn't pursued that episodic content as aggressively as Spotify and other (typically audio-focused) services.